Hi all -
As we begin an exciting year in funding, we want to share some updates with you on the future of The Funding Letter.
Our mission has always been to provide access to high-value sales signals, so sellers everywhere can eliminate busywork and prospect high-intent accounts effectively. Today, weβre putting this into high-gear.
In 2026, The Funding Letter is evolving from a paid newsletter subscription into a complete media and lead-gen membership offering, to give you access to the best tools and data in the industry to sell better and faster than ever.
Donβt miss the swag giveaway info at the end of this email!
π€ The "No-Brainer" Pricing Model
We are consolidating everything. No more tiers. Just Monthly and Annual Memberships.
Weβre lowering the cost of the annual membership to $60. The Monthly Membership will remain at $5.99/month, which means annual members get 2 months free of TFL. If youβve purchased an annual subscription recently, look out for a small refund; we want to ensure all of our annual members can take advantage of this new pricing model.
For members currently on our Unlocked Tier and our Founding TFL Members who have been with us since the beginning - weβre going to automatically upgrade you onto the new model, at no extra cost. Consider yourself grandfatherβd in!
What remains unchanged: If you generate just a single opportunity per year from TFL (out of the thousands of leads weβll send you), youβve more than doubled your ROI (not even counting the new offerings below!).
π The New Product Stack for Annual Members
In addition to The Funding Letter daily newsletter and our proprietary datasets that you know and love, annual members now receive three new assets launching in 2026:
TFL Sales Stack ($150+ Value): Immediate access to negotiated free credits and discounts for sales tools like Wiza, Trellus, and Salesforge (and many more tools coming!). The subscription pays for itself on day one.
TFL Analyst: Access to our new AI platform (built on NotebookLM), trained specifically on our proprietary funding data to help you find new accounts to prospect and personalize outreach in seconds.
The Bootstrap Report: A new weekly newsletter and dataset focusing on bootstrapped, high-growth companies (hidden leads that your competitors aren't calling) so you can fill your pipeline with accounts that arenβt on anyone elseβs radar.
π The "First Mover" Advantage
We are opening up access to The Funding Letter newsletter for free readers, but paid members keep the speed and sales-specific datapoints.
Paid members get full access hours before we send to the free list, including Sales Nav links, Sales Gigs links, Employee Growth Velocity data, and our datasets.
Free readers get a redacted version (without the datapoints above) of TFL a few hours later.
The Result: Paid members will get a head start on the market, so you can be at the top of your prospectsβ inbox.
π The "Swag Kit" Drop (First 100 Upgrades Only)
To kick off these excited upgrades, we are liquidating our warehouse to make room for a new era.
The first 100 people to Upgrade to our Annual Plan get free TFL Swag (your choice of Hat, Mug, Stickers, Coasters, while supplies last).
Free Readers: Upgrade today!
Monthly Members: Log into the website > hover over your Profile icon in top right > βManage Profileβ > click βChange Planβ button > click βYearβ > click βSelect Planβ button to change immediately. Important: You will be charged the full annual amount immediately and your annual plan will now start and renew on this date each year. Reply to this email with βupgraded from monthly to annual!β to make sure we send your swag asap.
Existing Annual Members: Youβre already a VIP. If you want swag, post about TFL on LinkedIn, tag our company page, and weβll ship you one on the house.
2026 will be our best year yet. Welcome to TFL 2.0.
As always, see you tomorrow morning!
-TFL Team
